The film is a journey through the "virtual" museum of Sergei Diaghilev, where each room tells about some area of his activity. The "excursion" through the halls is led by the writer, historian Edward Radzinsky, People's Artist of Russia, rector of the Academy of Russian Ballet. Vaganova Nikolai Tsiskaridze, art critic, fashion historian Alexander Vasiliev. The creators of the picture focus not only on Diaghilev's artistic discoveries, but also on his talent as an organizer, his discoveries in the field of production, PR, and advertising.